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BREAD & BUTTER

Learn More About BREAD & BUTTER

BREAD & BUTTER is the kind of brand that comes from genuinely loving clothing and the way people live in it. Nothing about the collections feels forced or overworked. Instead, there is a relaxed confidence running through every piece, from softly washed dresses and textured knitwear to the handcrafted footwear that has become such a recognisable part of the label.

Founded by Micaela Giancale in Turin, the brand reflects decades of experience within fashion and travel, shaped by the designers, makers, and craftspeople she has encountered throughout her career. You can feel that influence within the collections. The pieces have personality and warmth to them, balancing comfort with individuality in a natural way.

At House of Valerie, BREAD & BUTTER is loved for exactly this reason. The collections feel expressive without becoming overly styled, creating clothing women genuinely want to wear every day.

From Turin, With A Different View Of Fashion

Micaela Giancale founded BREAD & BUTTER after more than thirty years spent working within fashion across Europe, Asia, and Africa. Through travel, sourcing, and collaboration with independent designers and makers, she developed a very personal understanding of clothing and craftsmanship that continues to shape the collections today.

That sense of individuality sits at the centre of the brand. Micaela describes the collections as non-conformist, never banal, and designed for women who want clothing with character rather than trend-driven fashion. The pieces are relaxed and wearable, though there is always something slightly unexpected within the cut, texture, or finish.

The collections are designed in Italy and produced with a strong focus on craftsmanship and slower production methods. Garment dyeing, soft construction, and carefully developed fabrics all contribute to the lived-in feel that defines the brand. Even the footwear is often designed and handcrafted directly by the label itself, giving the collections an even stronger sense of identity.

At House of Valerie, we particularly love that BREAD & BUTTER never feels too polished. The clothing carries softness and personality rather than perfection, which makes the collections feel far more natural and wearable in everyday life.

Garment Dye, Texture & Soft Structure

Fabric is where much of the character of BREAD & BUTTER comes from. Garment dyeing plays a huge role within the collections, creating depth and softness throughout the clothing whilst giving colours a slightly worn and individual finish.

Jersey, velour, washed cotton, tactile knitwear, and softer tailoring all sit naturally together within the collections. The fabrics feel relaxed from the first wear, allowing the clothing to move comfortably without losing shape completely.

At House of Valerie, the collections include softly structured jackets, relaxed dresses, textured pullovers, easy tunics, wide-leg trousers, and handcrafted footwear designed to work together instinctively. The styling never feels rigid but instead, the pieces layer naturally and develop personality through the way they are worn.

There is also a subtle playfulness within the collections that keeps the clothing from feeling too minimal or serious. Asymmetric cuts, softly exaggerated proportions, and painterly garment dyes introduce detail in a way that still feels understated and wearable.

The colour palette remains largely monochromatic, with black and white forming the foundation of most BREAD & BUTTER collections. Rather than relying heavily on print or seasonal colour trends, the brand uses contrast, texture, and silhouette to create interest. Occasional pops of colour appear throughout the collections — often through garment-dyed finishes, knitwear, or statement pieces — but these accents are used sparingly, allowing the overall aesthetic to remain cohesive, modern, and easy to style. The result is a wardrobe that feels both distinctive and versatile, with pieces that can be worn together effortlessly season after season.

The Kind Of Clothes You Live In

Some brands are built around occasion dressing, but BREAD & BUTTER feels much more connected to everyday life.

At House of Valerie, we often find customers returning to the brand because the pieces become the clothing they rely on most. A soft pullover worn repeatedly through the colder months, a relaxed dress that works across seasons, or a lightweight jacket that instantly finishes an outfit without feeling too formal. The collections are filled with pieces that settle naturally into wardrobes over time.

There is also something very instinctive about the way BREAD & BUTTER can be styled. The collections don't require excessive accessorising or complicated layering to feel complete. The fabrics, proportions, and softer silhouettes already create enough depth and interest on their own.

The footwear follows this same philosophy. Handcrafted and understated, the shoes complement the clothing perfectly without competing with it. That balance between comfortability and individuality is something the brand does particularly well.

What makes BREAD & BUTTER so appealing is that the collections feel genuine. The clothing is designed around the reality of how women dress and move through everyday life, whilst still offering pieces that feel distinctive, expressive, and beautifully made.

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